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LMP3 Cup Championship Announces Henderson Insurance Brokers As New Title Sponsor (09.01.17)

Bute Motorsport, organiser of the LMP3 Cup Championship, has announced a partnership with Henderson Insurance Brokers who will become title sponsor of the new-for-2017 prototype championship.

Bute Motorsport had previously announced on Friday January 6 that it had reached agreement on a three-year deal with the Automobile Club de L’Ouest (A.C.O.) to be the exclusive LMP3 championship in the UK.

The Monday January 9 announcement of a new title sponsor means that the championship will be known as the ‘Henderson Insurance Brokers LMP3 Cup Championship’.

“I’m thrilled to be expanding our motorsport activities by supporting the brand-new LMP3 Cup Championship,” said Founder and CEO of Henderson Insurance Brokers, Joe Henderson. “The LMP3 class has grown rapidly over the last few years and to be involved with the first ACO-sanctioned LMP3 championship is great.”

Bute Motorsport Director Chris Haynes said, “We are absolutely delighted to welcome Joe and his team at Henderson Insurance Group with their experience and motorsport enthusiasm. It is clearly an exciting opportunity for the Championship and we look forward to working with them as an intregral partner.

Henderson Insurance has a long-standing association with motorsport, having previously sponsored motorcycle rider James Toseland as well as teams in the British GT Championship and Porsche Carrera Cup.

The Henderson Insurance Brokers LMP3 Cup Championship is currently scheduled to be contested over six rounds with the opening round to be held at Donington Park on April 22 and 23.